CSS Corp, a provider of digital technology and customer experience (CX) services, is rebranding itself as Movate, symbolizing the company’s transformation into a digital, people-centric organization that helps ambitious, growth-oriented companies to excel through technology and human ingenuity
The new name Movate is a combination of “Momentum” and “Innovate”. According to the vendor, it represents the company’s philosophy of helping customers achieve great results quickly and stay ahead of the curve.
The name also highlights the company’s passion for solving complex challenges with the most innovative solutions. Movate’s new logo merges these themes using a vibrant mix of colors blended into gradients. The solid colors reflect the company’s unwavering delivery standards and beliefs, and the blended colors represent the flexibility of the young, passionate workforce to work in all customer scenarios and geographies.
Founded 26 years ago, the company has carved out a niche for itself in the industry as a trusted and dependable provider of digital CX and IT services to some of the world’s leading brands in verticals such as technology, telecommunications , gaming, media, retail, CPG and automotive, among others.
“We’ve come a long way over the past few years and metamorphosed into a human-centric technology and experiences company. While our business has evolved significantly to align with the changing needs of customers and industry disruptions, it was important for us to also have one that clearly represents our tremendous transformation,” said Sunil Mittal, CEO of Movate. “We are delighted to introduce a new name and brand identity that reflects our traction and our future vision. Movate is our visible symbol of change, a standard bearer of our new purpose and our new ambition. The 11,700 movers are looking forward to continuing to partner with our global customers with a rejuvenated culture of diversity, excellence and customer focus.
In response to post-pandemic realities, Movate acquired Directly OnDemand, a gig expert services platform, and now powers a network of thousands of gig experts in 60 countries speaking more than 100 languages.
With these globally integrated capabilities, Movate is well positioned to add value to its global customers as they transform their businesses into high-growth smart enterprises, according to the company.
Movate’s rebranding is expected to be operationally complete by the end of the year, when it will also unveil its new website, www.movate.com.
For more information on the rebrand, visit www.csscorp.com/Movate.